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The Zune Is Dead…. Wait, Did Anyone Actually Buy One?

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The much maligned Microsoft Zune is apparently dead. Here’s what they plan to do instead:

Microsoft will concentrate on putting Zune software onto mobile phones, such as those running its Windows operating system, said the person, who declined to be identified because the decision hasn’t been announced. Zune software lets customers buy songs and movies, as well as pay a monthly fee to stream unlimited music.

Microsoft denies this of course. But the death of the Zune is long overdue. I only know one person who bought one. And I’m guessing that for every person who bought a Zune, a thousand or more bought iPods. That’s not a great business model if you’re Microsoft. It will be interesting to see if what they come up with next. Hopefully it’s more successful than the Zune.

 

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