Bell Canada Tweets About Their Black Friday Sale…. And It Doesn’t Go Well For Them

Bell Canada has issues with their customer service. So much so, it’s the only reason why I personally haven’t switched from Rogers to Bell. This despite the fact that Bell has a superior Internet product when compared to anything that Rogers offers. But I won’t switch to a superior product to get inferior customer service. Clearly others have issues with Bell’s customer service as evidenced by what happened when Bell decided to Tweet about their Black Friday sale:

Things went to hell in a hand basket shortly after this was posted. Take this example (Warning: Spicy language):

Ouch. That will leave a mark. How about this one:

Two hours on hold with any and not getting any service is totally unacceptable. I can see why this person would be a wee bit ticked off.

One person had an issue with the fact that they were promoting a Black Friday sale during a pandemic:

That’s a fair point. I live in Toronto and along with Peel Region, and we’re in lockdown again. And that’s true in a few other places in Canada. Which is a big hint that maybe this was an ill timed Tweet as people should be staying home as much as possible.

Back to the customer service complaints:

Bell employees and their contractors have been caught doing some shady things when it comes to getting people onboard and keeping them as Bell customers. Such as up-selling at all costs, as well as having contractors who do door to door sales say and do anything to get you onboard. Something that their contractors confirmed but Bell denied until their contractors were caught red handed. As for Bell changing their pricing on a whim. A judge did say that they can’t do that. Thus it would be interesting to see if that still happens.

If you scroll through the entire thread, you’ll see a lot of this sort of sentiment. It has the feel of that time when Rogers tried to promote their One Number service with the hashtag #Rogers1Number and that went totally off the rails when people hijacked the hashtag to complain about poor customer service from Rogers. At least in that instance, Rogers took it on the chin and publicly admitted that they had customer service issues that they needed to address. But I don’t see Bell doing that here. They don’t strike me as the sort of company who would actually admit to having a problem, owning it, and making changes. After all, having great tech only gets you so far.

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