NordStellar introduces brand protection to help companies combat fraud and impersonation at large

Bad actors use fraud and impersonation tactics to trick customers into handing over their money or sensitive data while posing as trusted brands. NordStellar has introduced its new brand protection service that monitors the web, social media, and app stores for fraudulent activity, providing brands with actionable insights into fraud and impersonation cases to safeguard their reputation and protect their customers.

Earlier this year, NordStellar introduced its cybersquatting detection feature to help companies combat bad actors that use fake domain names to profit from trademarks belonging to legitimate businesses. The brand protection service takes it a step further by monitoring the publicly available internet to detect fraudulent websites and phishing sites, fake profiles and impersonators on social media platforms, as well as cloned or malicious apps on app stores. Once an incident of fraud or impersonation is detected, NordStellar initiates takedown processes to remove the threats.

How it works:

  • Continuously monitors the web, social media, and app stores for any fraudulent activity.
  • Analyzes the available data to detect anomalies, suspicious activity, or inputs from unauthorized sources.
  • Initiates takedown processes for detected fake websites, social media scams, app store counterfeits, and other forms of brand abuse.
  • Offers detailed monthly performance reports that provide businesses with a complete summary of all detected, resolved, and removed threats.

The brand protection service is now available to all NordStellar users. More information here.

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