Wind Drops US Roaming Rates To $15 Unlimited…. Why Can’t The Big 3 Do That?

Roaming rates to other countries for Canadian cell phone users are too high despite the fact that the big 3 have made seemingly huge cuts to those rates over the last few months. That’s being highlighted by the fact that Wind Mobile has announced a $15 unlimited US roaming package that gives its customers unlimited data, talk and text across the United States. It goes into effect today. What gets my attention is the fact that roaming in the US is now cheaper than roaming in Canada for Wind customers. Although domestic roaming is going to be dealt with by the Canadian Government shortly.

So, this makes the following thought pop into my head. First of all, if Wind can offer a deal this cheap for US roaming, why can’t Rogers, Bell, and Telus do the same? Is it because they want to keep the profits that they make from roaming in their pockets?

It’s a question that I suspect that they’ll have to start answering today.

 

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