The IT Nerd

GoDaddy Inc. has announced three products designed to help accelerate online growth for small businesses in Canada. Personal Domains, Search Engine Visibility (SEV) and Email Marketing provide small businesses with the tools they need to increase their visibility, traffic, customer engagement and sales online.

• Personal Domains: GoDaddy now offers an easy way for small businesses to redirect their domain name to their social media profile. Upon registering a new domain name, GoDaddy customers can easily select the social media platforms they would like to use to connect with their customers. GoDaddy customers who already have a domain name will be able to quickly link it to one of 18 popular Web services, including Facebook, Etsy and YouTube.

• Search Engine Visibility: This will help small businesses improve their search engine ranking through simple, easy-to-follow steps designed for Search Engine Optimization (SEO) beginners. It analyzes a website and helps identify keywords that will optimize or raise the ranking of your website, as well as content updates that may influence search results. Approved changes made through Search Engine Visibility’s easy-to-follow guide are published immediately.

• Email Marketing: This tool is the latest addition to the company’s suite of applications that help small businesses reach their customers more efficiently. Email Marketing is simple to use, allowing small businesses to create email marketing campaigns integrated with other GoDaddy products. It also includes built-in features to make it easy for Canadian customers to be compliant with Canadian Anti-Spam Legislation (CASL). Email Marketing is integrated with Online Store, enabling small business owners to easily stay in touch with current customers, engage prospects and drive more repeat business. Business owners can quickly add product information from their store into their email marketing campaign, collect email addresses from site visitors and buyers, help manage those contacts and create and send email campaigns all in one place. Email Marketing will soon be integrated with Website Builder to offer a seamless experience for GoDaddy customers who want to collect email addresses on a website and use those contacts to help grow their business. Customers will be able to log in and start using the applications together — one integrated service from one provider — immediately. Contact information collected from the signup form flows directly into the contact management feature, and the integrated email marketing service is free for the first 50 emails sent as a Website Builder or Online Store customer.

These new tools are now available on GoDaddy.ca.

This entry was posted on October 9, 2015 at 10:00 am and is filed under Commentary with tags GoDaddy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.