BlackBerry fans, I have some terrible news for you. BlackBerry senior director Damian Tay has a word with India’s Economic Times and he had something to say that might cause you to break out into tears:
“The PRIV device is essentially our transition to Android ecosystem. As we secure Android, over a period of time, we would not have two platforms, and may have only Android as a platform [for smartphones],” Damian Tay, senior director, APAC product management at BlackBerry, told ET. “But for now, we have BB10 and Android platforms for our smartphones.”
In other words, BB10’s days may be numbered. Now he’s not the first to say this as his boss John Chen has dropped hints along this line for some time now. But dumping BB10 is a risk as it could really tick off die-hard fans, governments, banks, and other places where BlackBerry products are still used. But on the other hand, they may have nothing to lose as BlackBerry only makes up less than 1% of the global smartphone market. Thus they may feel that now is the time to make a bold move in hopes of hitting a home run.
Good luck with that.
Related
This entry was posted on February 2, 2016 at 8:20 am and is filed under Commentary with tags BlackBerry. You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.
BlackBerry To Ditch BB10 OS?
BlackBerry fans, I have some terrible news for you. BlackBerry senior director Damian Tay has a word with India’s Economic Times and he had something to say that might cause you to break out into tears:
“The PRIV device is essentially our transition to Android ecosystem. As we secure Android, over a period of time, we would not have two platforms, and may have only Android as a platform [for smartphones],” Damian Tay, senior director, APAC product management at BlackBerry, told ET. “But for now, we have BB10 and Android platforms for our smartphones.”
In other words, BB10’s days may be numbered. Now he’s not the first to say this as his boss John Chen has dropped hints along this line for some time now. But dumping BB10 is a risk as it could really tick off die-hard fans, governments, banks, and other places where BlackBerry products are still used. But on the other hand, they may have nothing to lose as BlackBerry only makes up less than 1% of the global smartphone market. Thus they may feel that now is the time to make a bold move in hopes of hitting a home run.
Good luck with that.
Share this:
Like this:
Related
This entry was posted on February 2, 2016 at 8:20 am and is filed under Commentary with tags BlackBerry. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.