Guest Post: Nord VPN Discusses Why VPN Usage Doubles During The Olympics

This Friday, on February 9, the long-awaited event – the Winter Olympic Games – will start in PyeongChang, South Korea. Billions of eyes all over the world will be on this event, which also carries important messages about peace, unity, and tolerance. The athletes of North and South Korea will march under one flag this year, making it an especially intriguing moment to watch.

Olympic games draw millions of viewers around the world – around 3.5 billion people watched last Summer Olympics in Rio de Janeiro, Brazil.

However, it’s not always possible to watch your country’s athletes perform, especially when you are traveling – a country you are in will usually be showing their own athletes’ performances. Therefore, many people who might have never used a VPN before (Virtual Private Network) turn to one for watching any game online.

NordVPN, a VPN service provider, has seen an increase in its users during every Olympics and other international sporting games – but last Olympics reached a record number of new users.

During the 2016 Summer Olympics in Brazil, NordVPN’s sales grew by 104.72%, showing growing digital awareness of viewers.

A VPN service links user’s computer to a server in a country of their choice via an encrypted tunnel. For example, a person can appear to be in the U.S. while they actually are in Europe, or vice versa, simply by choosing a different VPN server location. A VPN service like NordVPN would allow you to substitute your current IP address with the IP address of the United States so you can watch the Olympics as if you were in the States.

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