TikTok Releases 4th Annual Transparency Report

Today, TikTok is releasing its 4th annual global Transparency Report. This report covers the second half of 2020 (July 1 – December 31) and provides visibility into the volume and nature of content removed for violating TikTok’s Community Guidelines or Terms of Service, with additional insight into TikTok’s work to counter misinformation related to COVID-19 and elections. It also includes how TikTok responds to law enforcement requests for information, government requests for content removals, and intellectual property removal requests.

This report includes a number of new data points, that haven’t previously been shared publicly including:

  • Accounts removed
  • Spam accounts and videos removed 
  • Videos restored after they were appealed by the video’s creator
  • Specific policy insights
  • Ads rejected for violating our advertising policies

The report also includes key insights on TikTok’s continual work on countering COVID-19 and vaccine misinformation. Public service announcements (PSAs) on hashtags directing users to the World Health Organization (WHO) and local public health resources were viewed 38,010,670,666 times! 51,505videos were removed for promoting COVID-19 misinformation and of these videos, 86% were removed before they were reported to TikTok, 87% were removed within 24 hours of being uploaded to TikTok, and 71% had zero views.

You can see the full report HERE and a blog post that includes key insights HERE.

Leave a Reply

%d bloggers like this: