Guest Post: Intuit Is Sharing The Top Four Ways To Encourage Girls To Pursue Technology As A Career

As we move forward into 2022, recent headlines have highlighted the rapid growth and hiring sprees of technology companies around the globe. This rapid growth has also brought to light the vast under-representation of women in this male-dominated industry. Today is February 11, also known as the International Day of Women and Girls in Science, which strives to highlight and educate people about the importance of women in science, not only as beneficiaries but also as change agents. 

  1. Uplift and Inspire Fresh Talent

To achieve gender equality, a growing movement has encouraged girls and women to pursue education and careers in STEM. Some large tech companies, such as Intuit, have taken additional measures to ensure women and girls feel empowered to succeed. Intuit Rise helps foster the passion that drives young girls and women to be change makers in society through education sponsorship. 

  1. Create support networks

Mentoring is one of the most important confidence builders that can be found day to day on the job or in school. The value of mentorship is irreplaceable. Finding a mentor early on can do wonders for building confidence and translating it into career satisfaction. 

  1. Encourage inclusivity and diversity at all levels

Representation is a key step in creating an inclusive and equitable environment where all employees can do the best work of their lives. Today’s companies are well aware that women in positions of power can lead to more innovation and better outcomes. It’s important to be intentional about building initiatives and company policies built with women in mind. Over the past few years, we have seen women in technical roles increase at Intuit. In the past fiscal year, Intuit met their goal inrepresentation of women in technology, reaching 30% of our technology organization but we want to do more both within our company and beyond. 

  1. Big Tech should take notes

Let’s encourage more technology companies to take the reins, and help guide their organisations to be more inclusive, supportive, and ultimately, successful. The benefits of these female-forward initiatives extend well beyond employees themselves, with diverse companies being 45% more likely to improve their market share, and 70% more likely to capture a new market.

Whether it’s donating to organizations, promoting young women in STEM, volunteering to mentor, or developing company policies that push for more diversity and inclusivity, there’s plenty we can do to continue advancing such efforts to shape the future for many girls and women.

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