When AI Imitates Pizza Hut, Pizza Hut Imitates AI

Over the last 48 hours, the internet has been buzzing about the bizarre AI-generated Pepperoni Hug Spot commercial.

On April 24, Redditor u/PizzaLater posted a 30-second video to subreddit r/midjourney that went so viral that everyone from iconic pizza chains to billionaires took notice. The fake ad utilized artificial intelligence to create an advertisement for an imaginary pizza place called “Pepperoni Hug Spot.” The universal reaction to the commercial has been a joint combination of amazement, horror, and laughter, with several consumers dropping their comments on the 90s nostalgia that the spot brings.

It didn’t take long for Pizza Hut Canada to take notice, as several of the visuals used in the ad ties – including the logo and red roof restaurant – are reminiscent of Pizza Hut and classic dine in moments of times past.

This Saturday, May 6, 2023 – Pizza Hut Canada will excite Torontonians, bringing AI to life with a fun experience for all those pizza lovers out there! You might want to keep an eye on Pizza Hut Canada’s Twitter account for clues as to what is coming.

UPDATE: That didn’t take long. This was just posted to Pizza Hut Canada’s Twitter account:

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