The last year or so has been challenging for premium audio gear Sonos. And that’s putting it lightly. You can read my write up about their issues from last year to get a sense of how bad things are. Or you can read this write up from The Verge to get an additional persecutive. Despite their troubles, news has come out via email and their very troubled app that existing owners can get up to 25% discounts on new Sonos gear from February 23 to March 2. You do have to get it via the app or at their website. I should also note that it seems to exclude certain products such as the Arc, Arc Ultra, and select speaker sets.
Now why would Sonos do this? My guess is that their issues have caused not only new sales to fall, but I have read in places like Reddit for example that owners of their gear are abandoning Sonos for the completion. Bluesound and Audio Pro for example. Thus this might be an attempt by Sonos to stop the bleeding. I’ll be watching this with interest to see how it is received by owners of Sonos gear, and if they take advantage of of this.
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This entry was posted on February 24, 2025 at 1:04 pm and is filed under Commentary with tags Sonos. You can follow any responses to this entry through the RSS 2.0 feed.
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Sonos Offers 25% Discounts For Existing Owners…. Is This Desperation?
The last year or so has been challenging for premium audio gear Sonos. And that’s putting it lightly. You can read my write up about their issues from last year to get a sense of how bad things are. Or you can read this write up from The Verge to get an additional persecutive. Despite their troubles, news has come out via email and their very troubled app that existing owners can get up to 25% discounts on new Sonos gear from February 23 to March 2. You do have to get it via the app or at their website. I should also note that it seems to exclude certain products such as the Arc, Arc Ultra, and select speaker sets.
Now why would Sonos do this? My guess is that their issues have caused not only new sales to fall, but I have read in places like Reddit for example that owners of their gear are abandoning Sonos for the completion. Bluesound and Audio Pro for example. Thus this might be an attempt by Sonos to stop the bleeding. I’ll be watching this with interest to see how it is received by owners of Sonos gear, and if they take advantage of of this.
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This entry was posted on February 24, 2025 at 1:04 pm and is filed under Commentary with tags Sonos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.