Leaseweb, a leading sovereign hybrid cloud services and Infrastructure as a Service (IaaS) provider, today announced the appointment of Jeroen Verkroost as its new Chief Marketing Officer (CMO). With more than 20 years of experience leading digital growth, product innovation, and transformation across technology, media, and telecoms businesses, he will lead Leaseweb’s global marketing organization and play a central role in the next phase of the company’s growth.
In his new role, Verkroost will focus on strengthening Leaseweb’s global brand and market positioning. He will work closely with teams across the business to better understand customer needs and ensure marketing remains a key driver of growth as organizations embrace the opportunities presented by AI, digital infrastructure, and the sovereign hybrid cloud.
Verkroost joins Leaseweb from Holland Casino, where, as Director of Digital Transformation, he held executive board responsibility for the company’s digital growth strategy, technology, and online casino business. In this role, he led a €100M+ online business, delivering 16% revenue growth within 18 months while introducing AI-driven innovation across the organization. Prior to that, he held senior digital leadership roles at Microsoft, DPG Media, and Omnicom over a 20-year period.
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Leaseweb Appoints Jeroen Verkroost as Chief Marketing Officer
Leaseweb, a leading sovereign hybrid cloud services and Infrastructure as a Service (IaaS) provider, today announced the appointment of Jeroen Verkroost as its new Chief Marketing Officer (CMO). With more than 20 years of experience leading digital growth, product innovation, and transformation across technology, media, and telecoms businesses, he will lead Leaseweb’s global marketing organization and play a central role in the next phase of the company’s growth.
In his new role, Verkroost will focus on strengthening Leaseweb’s global brand and market positioning. He will work closely with teams across the business to better understand customer needs and ensure marketing remains a key driver of growth as organizations embrace the opportunities presented by AI, digital infrastructure, and the sovereign hybrid cloud.
Verkroost joins Leaseweb from Holland Casino, where, as Director of Digital Transformation, he held executive board responsibility for the company’s digital growth strategy, technology, and online casino business. In this role, he led a €100M+ online business, delivering 16% revenue growth within 18 months while introducing AI-driven innovation across the organization. Prior to that, he held senior digital leadership roles at Microsoft, DPG Media, and Omnicom over a 20-year period.
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This entry was posted on June 11, 2026 at 9:45 am and is filed under Commentary with tags Leaseweb. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.