The IT Nerd

Other World Computing today announced its plans for the upcoming International Broadcasting Convention, IBC 2026, taking place September 11-14, at RAI Amsterdam, where it will take the wraps off several all-new products as well as showcase its world-renowned media and entertainment workflow innovations, in Hall 7, Booth 7.A60. 

While mum’s the word for now, during the week leading up to IBC 2026, OWC will 

launch brand new and dramatically enhanced storage and connectivity solutions across its OWC Jellyfish, dock, hub, and cable solutions portfolios – which it will then premiere live for the first-time at the event. 

In addition, OWC will feature its acclaimed, real-world proven, lines of storage and connectivity solutions, in Hall 7, Booth 7.A60 including: 

OWC Storage Solutions

• OWC Express 4M2 Ultra – Thunderbolt 5 (80Gb/s) NVMe RAID storage solution, pre-configured with SoftRAID in 4TB, 8TB, 16TB, and 32TB capacities – also available as a bare enclosure for building your own configuration
• OWC Envoy Ultra – first and fastest Thunderbolt 5 portable SSD, available in 2TB, 4TB, and a new category-defining 8TB capacity
• OWC Envoy Pro Elektron – fastest, toughest mini-sized SSD available. It’s crushproof, dustproof, and waterproof for transferring gigabytes of data in seconds
• OWC Express 1M2 80G – supremely fast, widely compatible, and highly portable USB4 NVMe SSD – build your own or choose ready-to-run solutions
• OWC Thunderbay Series – delivers where it matters most: massive capacity, dependable performance, and cost-effective storage for large and growing data needs
• OWC Express 4M2 – four-slot USB4 (40Gb/s) external storage enclosure for NVMe M.2 SSDs
• OWC Studio Stack – world’s first, fastest, and highest-capacity Thunderbolt 5 stackable hybrid storage solution for Mac Studio and Mac mini machines
• OWC ThunderBlade X12 – fastest and highest capacity production shuttle and editing RAID SSD in the universe

OWC Shared Storage Solutions

• OWC Jellyfish Nomad – fastest, smallest, and most user-friendly mobile NAS on the planet, designed for DITs, independent 3D and VFX studios, and on-the-go editing teams
• OWC Jellyfish Studio – high-performance desktop NAS built for collaborative production teams that need more shared storage, more users, and flexible all-SSD or HDD configurations

OWC Memory Cards & Readers

• OWC Atlas Pro CFexpress Type A Memory Cards – high-performance, highest quality memory card for ingesting up to 2x faster with your Sony Alpha and FX cameras
• OWC Atlas Ultra CFexpress Type B Memory Cards – high-performance, highest quality memory cards for the most demanding video recording uses of professional filmmakers and continuous burst mode shooting by advanced photographers
• OWC Atlas Pro CFexpress Type B Memory Cards – cost-effective, highest quality memory cards for the most demanding needs of professional photographers and the most common use cases of professional filmmakers
• OWC Atlas Core CFexpress Type B Memory Cards – serious photography and video capture made affordable
• OWC Atlas CFexpress Card Reader for Type B and A – ultra-fast compact USB4 (40Gb/s) CFexpress 4.0 Type B card reader for creative professionals – includes Type A to B adapter for fast ingest of Type A cards
• OWC Atlas Dual CFexpress + SD Card Reader – dual-slot CFexpress Type B and SDXC UHS-II Card Reader
• OWC Atlas Dual SD Card Reader – dual-slot SDXC UHS-II card reader
• OWC Innergize Software – checks card health and lifespan, updates firmware for optimal performance, fully sanitizes cards to prevent slowdowns or dropped frames, and prepares them for use with a simple pre-flight check before every shoot

OWC Connectivity Solutions

• OWC Thunderbolt 5 Hub – compact port expansion hub that turns one Thunderbolt 5 connection on your computer into multiple high-speed ports
• OWC Thunderbolt 5 Dock – all-in-one command center for eliminating cables, expanding ports, and maximizing performance at your desk
• OWC Thunderbolt 5 Dual 10Gb/E Network Dock – high-end network + connectivity docking station built for professionals who need serious network speed

Strada (In December 2025, Strada announced a partnership with and investment from OWC)

• Strada 2.0 Peer-to-Peer Collaboration Platform – Strada will demonstrate its remote editing capability, which enables remote teams to edit video files stored on-premises…no file uploads or ongoing cloud subscription costs required! With Strada, creative teams can access remote video files, experience a seamless editing experience, and transfer files without any cloud intermediaries. This technology is a breakthrough solution for media customers concerned with data sovereignty, subscription costs, and the environmental impact of cloud storage companies. For a limited time, OWC customers who want their teams to experience remote collaboration can receive a special Strada discount.

“IBC brings together the people who are constantly pushing the boundaries of what’s possible in production, post, broadcast, and content creation, and our job is to make sure their technology never gets in the way of that,” said Chris Kooistra, Vice President, Marketing, Other World Computing (OWC). “Whether you’re moving massive files on set, editing against shared storage, building out a studio, or collaborating with a team across the world, every second matters. Everything we’re bringing to IBC this year is about helping professionals work faster, smarter, and more reliably — eliminating any and all potential bottleneck between capture and final delivery.”

To learn more about IBC 2026 and register to attend, please visit: https://show.ibc.org/.

This entry was posted on August 27, 2026 at 9:45 am and is filed under Commentary with tags OWC. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.