Today, RIM released three new Blackberry models. The big news is that they are going to be shipping with Blackberry OS 7 which is supposed to save RIM from extinction blow our socks off and finally make RIM competitive with iOS and Android. Here’s what RIM had to say about their new Blackberry models:
The new BlackBerry® Bold™ 9900 and 9930 are RIM’s thinnest smartphones ever, each offering a large keyboard and brilliant touch display. The new BlackBerry® Torch™ 9810 smartphone builds on the popularity of the BlackBerry® Torch™ 9800 and combines a large touch display with a convenient slide-out keyboard. The BlackBerry® Torch™ 9850 and 9860 introduce an all-new, all-touch design featuring the largest display on a BlackBerry® smartphone to date.
“This is the largest global launch of BlackBerry smartphones in our history,” said Mike Lazaridis, President and Co-CEO of Research In Motion. “The BlackBerry solution offers a best-in-class mobile communications experience that customers love and we think they will be thrilled by the faster performance, enhanced browsing and richer multimedia delivered by these powerful new BlackBerry Bold and BlackBerry Torch smartphones.”
Who cares if they’re the best Blackberries ever? Are they going to get RIM back into the smartphone game where they’re getting the asses kicked? That’s the real question. Now what about Blackberry OS 7? Here’s what they had to say about that:
BlackBerry 7 introduces a next generation BlackBerry browser with a significantly faster, more fluid web browsing experience that is among the best in the industry. Combining the dramatically improved performance of the advanced WebKit browser engine together with the powerful hardware enhancements found in the BlackBerry 7 based smartphones delivers browsing results that are up to 40% faster than BlackBerry® 6 based smartphones and up to 100% faster than BlackBerry® 5 based smartphones*. Additional enhancements to this next generation BlackBerry browser have also optimized zooming and panning for smoother web navigation and optimized HTML5 performance for incredible gaming and video experiences.
RIM’s new BlackBerry 7 based smartphones also feature Liquid GraphicsTM technology, with each smartphone combining a dedicated high-performance graphics processor with a blazingly fast CPU and stunning high resolution display to deliver a highly responsive touch interface with incredibly fast and smooth graphics.
I’ll believe it when I see it. RIM would be well advised to show us this OS to the world sooner rather than later. While they’re at it, is there an upgrade path for recent Blackberry models or will you have to spring for a new device to get Blackberry OS 7? Now there’s no defined timeline to see any of this, but one has to assume it’s going to be soon. That of course raises a question. RIM via their two headed CEO recently said that we couldn’t expect Blackberry OS 7 until next year. So why the sudden appearance? I say their recent troubles have forced their hand. We’ll see if the gamble pays off.
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This entry was posted on August 3, 2011 at 7:33 pm and is filed under Commentary with tags BlackBerry, RIM. You can follow any responses to this entry through the RSS 2.0 feed.
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RIM Releases New Blackberry Models…. A Last Ditch Effort To Save Themselves?
Today, RIM released three new Blackberry models. The big news is that they are going to be shipping with Blackberry OS 7 which is supposed to
save RIM from extinctionblow our socks off and finally make RIM competitive with iOS and Android. Here’s what RIM had to say about their new Blackberry models:The new BlackBerry® Bold™ 9900 and 9930 are RIM’s thinnest smartphones ever, each offering a large keyboard and brilliant touch display. The new BlackBerry® Torch™ 9810 smartphone builds on the popularity of the BlackBerry® Torch™ 9800 and combines a large touch display with a convenient slide-out keyboard. The BlackBerry® Torch™ 9850 and 9860 introduce an all-new, all-touch design featuring the largest display on a BlackBerry® smartphone to date.
“This is the largest global launch of BlackBerry smartphones in our history,” said Mike Lazaridis, President and Co-CEO of Research In Motion. “The BlackBerry solution offers a best-in-class mobile communications experience that customers love and we think they will be thrilled by the faster performance, enhanced browsing and richer multimedia delivered by these powerful new BlackBerry Bold and BlackBerry Torch smartphones.”
Who cares if they’re the best Blackberries ever? Are they going to get RIM back into the smartphone game
where they’re getting the asses kicked? That’s the real question. Now what about Blackberry OS 7? Here’s what they had to say about that:BlackBerry 7 introduces a next generation BlackBerry browser with a significantly faster, more fluid web browsing experience that is among the best in the industry. Combining the dramatically improved performance of the advanced WebKit browser engine together with the powerful hardware enhancements found in the BlackBerry 7 based smartphones delivers browsing results that are up to 40% faster than BlackBerry® 6 based smartphones and up to 100% faster than BlackBerry® 5 based smartphones*. Additional enhancements to this next generation BlackBerry browser have also optimized zooming and panning for smoother web navigation and optimized HTML5 performance for incredible gaming and video experiences.
RIM’s new BlackBerry 7 based smartphones also feature Liquid GraphicsTM technology, with each smartphone combining a dedicated high-performance graphics processor with a blazingly fast CPU and stunning high resolution display to deliver a highly responsive touch interface with incredibly fast and smooth graphics.
I’ll believe it when I see it. RIM would be well advised to show us this OS to the world sooner rather than later. While they’re at it, is there an upgrade path for recent Blackberry models or will you have to spring for a new device to get Blackberry OS 7? Now there’s no defined timeline to see any of this, but one has to assume it’s going to be soon. That of course raises a question. RIM via their two headed CEO recently said that we couldn’t expect Blackberry OS 7 until next year. So why the sudden appearance? I say their recent troubles have forced their hand. We’ll see if the gamble pays off.
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This entry was posted on August 3, 2011 at 7:33 pm and is filed under Commentary with tags BlackBerry, RIM. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.