20 People Shot With BB Guns At LG Promo Event #FAIL
Here’s how not to promote your new phones. At an LG promo event in Korea they decided that it was a great idea to release 100 helium-filled balloons, each carrying a voucher entitling the recipient to claim a 950,000 won ($852.54) smartphone. Here’s what happened next according to The Register:
But what must have sounded like a good idea in the marketing meeting quickly dissolved into chaos. People aren’t stupid. They figured out that the only way to get the voucher was to burst the balloons, and they showed up equipped to do so with BB guns, knives on sticks, and other tools.
Net result? A total of 20 people were shot with BBs. Can you say “worst, idea, EVER?”
If you want to see the chaos, check out the video:
This entry was posted on August 12, 2013 at 10:13 pm and is filed under Commentary with tags LG. You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.
20 People Shot With BB Guns At LG Promo Event #FAIL
Here’s how not to promote your new phones. At an LG promo event in Korea they decided that it was a great idea to release 100 helium-filled balloons, each carrying a voucher entitling the recipient to claim a 950,000 won ($852.54) smartphone. Here’s what happened next according to The Register:
But what must have sounded like a good idea in the marketing meeting quickly dissolved into chaos. People aren’t stupid. They figured out that the only way to get the voucher was to burst the balloons, and they showed up equipped to do so with BB guns, knives on sticks, and other tools.
Net result? A total of 20 people were shot with BBs. Can you say “worst, idea, EVER?”
If you want to see the chaos, check out the video:
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This entry was posted on August 12, 2013 at 10:13 pm and is filed under Commentary with tags LG. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.