I was browsing my Twitter client this morning and I tripped over this Tweet from Telus that caught my eye:
So when I dug into the the link that was embedded in the Tweet, I found this press release announcing that Telus will be fully compliant with the CRTC’s Wireless Code Of Conduct by the end of the month:
TELUS, the Canadian wireless industry’s leader in coast-to-coast customer service, today reported that by the end of November it will have implemented all necessary requirements of the CRTC’s Wireless Code of Conduct. The Code, which comes into effect on December 2, 2013, establishes a common set of rights for all wireless consumers in Canada. TELUS supports the Code, and in fact has been the leader in adopting many of these customer-friendly provisions long before the Code was drafted.
“By listening to our customers and using their feedback to make substantive changes, TELUS has earned the best national customer loyalty in our industry by far,” said David Fuller, TELUS Chief Marketing Officer. “With our postpaid wireless churn falling below one per cent last quarter, and a 27 per cent year-over-year decline in customer complaints according to the most recent CCTS report, TELUS is clearly leading the way in delivering a differentiated customer experience. We are very proud to have pioneered many of the Code’s central ideas and we remain committed to finding new ways to ensure we continue to put customers first.”
Now I do not recall seeing an announcement like this from Bell or Rogers, so this in my opinion is a significant coup by Telus. Clearly they want to be perceived as being different from the other members of the “big three” telcos. I’d love to see if it translates into more customers and continued customer satisfaction. If it does, the other two of the “big three” will really have something to worry about.
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This entry was posted on November 18, 2013 at 10:06 am and is filed under Commentary with tags Telus. You can follow any responses to this entry through the RSS 2.0 feed.
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Telus Says It Will Be Compliant With The Wireless Code Of Conduct By The End Or Nov.
I was browsing my Twitter client this morning and I tripped over this Tweet from Telus that caught my eye:
So when I dug into the the link that was embedded in the Tweet, I found this press release announcing that Telus will be fully compliant with the CRTC’s Wireless Code Of Conduct by the end of the month:
TELUS, the Canadian wireless industry’s leader in coast-to-coast customer service, today reported that by the end of November it will have implemented all necessary requirements of the CRTC’s Wireless Code of Conduct. The Code, which comes into effect on December 2, 2013, establishes a common set of rights for all wireless consumers in Canada. TELUS supports the Code, and in fact has been the leader in adopting many of these customer-friendly provisions long before the Code was drafted.
“By listening to our customers and using their feedback to make substantive changes, TELUS has earned the best national customer loyalty in our industry by far,” said David Fuller, TELUS Chief Marketing Officer. “With our postpaid wireless churn falling below one per cent last quarter, and a 27 per cent year-over-year decline in customer complaints according to the most recent CCTS report, TELUS is clearly leading the way in delivering a differentiated customer experience. We are very proud to have pioneered many of the Code’s central ideas and we remain committed to finding new ways to ensure we continue to put customers first.”
Now I do not recall seeing an announcement like this from Bell or Rogers, so this in my opinion is a significant coup by Telus. Clearly they want to be perceived as being different from the other members of the “big three” telcos. I’d love to see if it translates into more customers and continued customer satisfaction. If it does, the other two of the “big three” will really have something to worry about.
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This entry was posted on November 18, 2013 at 10:06 am and is filed under Commentary with tags Telus. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.