John MacFarlane, co-founder and CEO of Sonos, wrote a piece for Re/Code about how streaming is changing the way we listen to music. He touches on several things, the state of the industry today, to Apple’s entry into the streaming music biz to what the future of streaming looks like.
Here’s a few of the highlights from this article:
- 50% of all music listening is done in the home
- John predicts that by 2021, a billion people worldwide will be paying for streaming music
- Globally, 92% of all music being listened to on Sonos is streaming radio or paid on-demand – meaning only 8% of what we listen to is from our own private libraries
- Canadians love Sonos. In fact, Canadians listen to more music on their Sonos than anyone else in the world– almost 25 hours per week on average! The Netherlands, Germany, the United States and France round out the top five.
One key point that caught my attention was this:
Our ultimate goal as an industry must be to create a sustainable ecosystem that both ensures artists can succeed and flourish and provides music lovers with seamless access to that music alongside a revitalized listening experience. Fully free on-demand services will most likely not exist in the future; it’s just not a viable model for artists. But paid on-demand has reached a tipping point that we believed in from the beginning and that has tremendous benefits for music listeners and artists alike.
This is an article that is worth reading this weekend. Especially consider that Apple is about to announce a streaming music service at WWDC this week.
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This entry was posted on June 6, 2015 at 9:14 pm and is filed under Commentary with tags Sonos. You can follow any responses to this entry through the RSS 2.0 feed.
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Sonos CEO Provides Insight On The Future Of Streaming Music
John MacFarlane, co-founder and CEO of Sonos, wrote a piece for Re/Code about how streaming is changing the way we listen to music. He touches on several things, the state of the industry today, to Apple’s entry into the streaming music biz to what the future of streaming looks like.
Here’s a few of the highlights from this article:
One key point that caught my attention was this:
Our ultimate goal as an industry must be to create a sustainable ecosystem that both ensures artists can succeed and flourish and provides music lovers with seamless access to that music alongside a revitalized listening experience. Fully free on-demand services will most likely not exist in the future; it’s just not a viable model for artists. But paid on-demand has reached a tipping point that we believed in from the beginning and that has tremendous benefits for music listeners and artists alike.
This is an article that is worth reading this weekend. Especially consider that Apple is about to announce a streaming music service at WWDC this week.
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This entry was posted on June 6, 2015 at 9:14 pm and is filed under Commentary with tags Sonos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.