Do you hate Adobe Flash ads that auto play? Apparently so does Google and if you use their Chrome browser, I have good news for you. Google has said that as of September 1, 2015 non-important Flash files will be “click-to-play” in the browser by default. Meaning that you will have to click on them to play them. That is good for the following reasons:
- Performance: Flash sucks CPU power. So by going this route, you will get better performance from your browser and computer.
- Security: This will mitigate some types of “drive by” attacks where simply browsing to a website with a malicious Flash ad will get you pwned.
This is a good first step. But what would be better is if ALL Flash content was “click-to-play” rather than whatever Google defines as being “non-important”. I guess Google has to strike a balance between security and allowing some Flash ads to appear. But one has to think that if they took a stance that all Flash content were “click-to-play” by default, advertisers would switch their content to HTML5 in a hurry. Thus putting one more nail in Flash’s coffin.
Expect this behavior to show up in other browsers shortly.
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This entry was posted on August 28, 2015 at 9:51 am and is filed under Commentary with tags Adobe, Google. You can follow any responses to this entry through the RSS 2.0 feed.
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Google Chrome To Force Some Flash Content To Be “Click-To-Play” Starting September 1st
Do you hate Adobe Flash ads that auto play? Apparently so does Google and if you use their Chrome browser, I have good news for you. Google has said that as of September 1, 2015 non-important Flash files will be “click-to-play” in the browser by default. Meaning that you will have to click on them to play them. That is good for the following reasons:
This is a good first step. But what would be better is if ALL Flash content was “click-to-play” rather than whatever Google defines as being “non-important”. I guess Google has to strike a balance between security and allowing some Flash ads to appear. But one has to think that if they took a stance that all Flash content were “click-to-play” by default, advertisers would switch their content to HTML5 in a hurry. Thus putting one more nail in Flash’s coffin.
Expect this behavior to show up in other browsers shortly.
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This entry was posted on August 28, 2015 at 9:51 am and is filed under Commentary with tags Adobe, Google. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.