The IT Nerd

Ford seems to be playing both sides of the fence. At the same time that they’ve teamed up with Toyota to do their own in car infotainment standard, Ford announced two things:

• Every 2017 model year car equipped with Sync 3 will have both Apple CarPlay and Android Auto preinstalled.
• If you have a 2016 Ford with Sync 3, a software upgrade will be available later this year to bring your car up to date.

Not only that, the company also announced 4G LTE connectivity so that they can do the following:

In addition, new SYNC Connect technology powered by 4G LTE gives owners the ability to remotely access features of their car. Owners can program a remote start, unlock doors, check fuel level or locate a parked vehicle via their smartphone.

My thoughts? Maybe Ford is going to take this route to see which way the market goes before jumping into one standard or another 100% It’s an interesting strategy that Ford has latched onto. It will be interesting to see how well it works for them.

This entry was posted on January 5, 2016 at 9:18 am and is filed under Commentary with tags Ford. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.