Facebook Slapped With Lawsuit From Feds Over Discrimination

Adding to Facebook’s problems is this from The Department of Housing and Urban Development in the US. They are suing social media giant Facebook for allegedly violating the Fair Housing Act.

HUD says Facebook does so by “encouraging, enabling and causing housing discrimination” when it allows companies that use their platform to improperly shield who can see certain housing ads. In the charging document, HUD accuses Facebook of unlawfully discriminating against people based on race, religion, familial status, disability and other characteristics that closely align with the 1968 Fair House Act’s protected classes.

HUD also alleges Facebook allowed advertisers certain tools on their advertising platform that could exclude people who were classified as “non-American-born,” “non-Christian” or “interested in Hispanic culture,” among other things. It also said advertisers could exclude people based on ZIP code, essentially “drawing a red line around those neighborhoods on a map.” “Facebook is discriminating against people based upon who they are and where they live,” HUD Secretary Ben Carson said in a statement. “Using a computer to limit a person’s housing choices can be just as discriminatory as slamming a door in someone’s face.”

Facebook responded like this:

We’re surprised by HUD’s decision, as we’ve been working with them to address their concerns and have taken significant steps to prevent ads discrimination. 

And:

While we were eager to find a solution,” Facebook added. “HUD insisted on access to sensitive information — like user data — without adequate safeguards. We’re disappointed by today’s developments, but we’ll continue working with civil rights experts on these issues

Everywhere you turn, Facebook is being accused of something. That suggests to me that a few more of these situations are likely to pop up. And that’s very bad news for Facebook who really wants to be seen as the poster child for bad behavior.

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