Citrix Ushers In New Era Of Employee Engagement & Productivity

Today’s employee experience leaves a lot to be desired. All around the world, people are frustrated and overwhelmed by the multiple apps and technologies they need to use to get through their day. And it’s killing productivity. Citrix Systems is out to change this. A year ago, the company made work simpler and more organized with the launch of its digital workspace solutions. Today, it is making work smarter through next-generation intelligence capabilities that allow companies to deliver a unified and contextual experience across any device or network that engages employees and enables them to perform at their best. The enhancements were unveiled at Citrix Synergy, the premier digital work conference taking place in Atlanta this week.

Complexity Tamed

To do any job and do it well, you need the right tools. The problem is, most of us have too many available to us and they’re too hard to find and use.

Through Citrix® WorkspaceTM, companies can provide single sign on access to all the apps and content employees prefer to use in one, unified experience, including out-of-the-box integrations with more than 150 enterprise applications such as Salesforce, Workday, SAP Ariba and SAP Concur, ServiceNow, Microsoft Outlook and G Suite.

And planned integrations with the most widely used identity and access management providers, including Okta, Ping, Radius, and GoogleID, combined with Citrix Workspace security controls will enable them to deliver these apps more securely than operating them natively.

A Smarter Approach

According to Forrester Research, Inc., “…Improving human performance at work is the most important objective for workforce technology strategy and employee motivation, customer experience and financial performance depend on it.” (Transform The Employee Experience To Drive Business Performance, Executive Overview: The Employee Experience Playbook, February 12, 2018)

With the infusion of machine learning and simplified workflows in Citrix Workspace, companies can transform the employee experience by not only organizing work, but guiding and making it smarter.

Leveraging over 100 microapps pre-built for popular software services, Citrix Workspace can automatically surface prioritized and relevant tasks that allow employees to complete their work in fewer steps and with greater efficiency.

Rather than sifting through their inbox, searching calendars or going six clicks deep into an enterprise application to get things done, employees can have prioritized actions and relevant insights automatically delivered to their phone, tablet or PC so they can execute work quickly and move on.

Work without Constraints

Most of us work from an average of four locations a day. We’re constantly on the move – even on our devices where we switch between email, documents, texts, tweets and instant messages about every two minutes. The tools we use need to follow us and adapt to the environments we’re in and the work we need to get done.

With Citrix Workspace, companies can provide a superior experience that enables employees to work seamlessly across the channels and devices they prefer. Through new integrations with some of the most commonly used collaboration tools, including Microsoft Teams and Slack, content can be delivered to employees in one constant stream, eliminating the need for them to switch context.

And through a virtual instance of the Citrix SD-WAN appliance soon to be available in the Google Cloud Marketplace and increased integration of Citrix ADC with Google Cloud Platform (GCP), Kubernetes, service mesh with Istio architectures and open source CNCF tools, they can deliver a consistent and reliable application experience to users regardless of where they are located.

Managed Desktops as a Service

Through a planned Desktop as a Service offering, Citrix, together with its robust ecosystem of partners, will make it easier than ever for IT to provide a unified, secure work environment in the cloud from which employees can access their individual desktops and all the SaaS applications, cloud services, fileshares, cloud-based office applications and corporate resources they need to get work done anywhere, anytime using any device. The company will initially enable the delivery of desktops managed on Microsoft Azure.

Expanded Workspace Security

Security shouldn’t be an afterthought – it should be no thought. With the deep understanding of user device and access behavior and intelligent capabilities underlying Citrix Analytics, companies can

balance demands for flexibility and choice with the need to maintain a secure environment and dynamically apply security policies without getting in the way of the user experience. The solution also provides full logging of security threats and automated resolutions that can be monitored by security experts and exported to other analytics platforms through planned integration with Splunk.

Malware Beware

As the list of SaaS, web and mobile apps running within the average organization and devices used to access them continues to grow, companies are increasingly vulnerable to system attacks and data theft. To help defend against them, Citrix has enabled new capabilities that protect apps and content delivered within its digital workspace solutions against a host of malware threats, including:

  • Keylogging
  • Screen capture/session videoing

The new capabilities provide endpoint and browser security for all connections to Citrix® Virtual Apps and DesktopsTM from both personal and managed devices and protect all work completed in Citrix WorkspaceTM.

A Superior Experience

More than half of all Web traffic is driven by BOTs that can negatively impact user experience and slow business transactions. Through new behavior-based BOT detection capabilities to be delivered within Citrix ADC, including advanced device finger printing and signatures, companies will be able to:

  • Mitigate attacks like password spraying, credential stuffing and content scrapping
  • Reduce revenue and data loss

And with planned enhancements to the Citrix Analytics Machine Learning (ML) engine, companies will be able to uncover performance issues by monitoring network latency, easily identify groups of users experiencing poor performance and take action to improve their experience.

A Unified View

As hackers get more intelligent, so too must the solutions used to combat them. With this in mind, Citrix has integrated risk indicators and user and entity inventory from Microsoft’s Graph Security API into

Citrix Analytics. With the integration, security administrators now have a unified threat intelligence view across their Citrix and Microsoft solutions that will allow them to improve the breadth and accuracy of signals and take actions to mitigate them across both portfolios.

A Better Way to Work

More than 400,000 organizations including 99 percent of the Fortune 100 and 98 percent of the Fortune 500 use Citrix solutions to power a better way to work. Visit www.citrix.com to learn more about the company’s solutions and the value they can deliver for your organization.

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