Apple Just Shot Itself In The Foot By Cutting Epic Games Off From Apple’s Developer Tools

This battle between Epic Games and Apple has been interesting to watch. However, yesterday’s move by Apple to cut Epic off from using Apple’s developer tools is a major mistake by Apple. One that will bite Apple in the rear end.

Here’s why.

By targeting Epic Game’s access to Apple’s developers tools, Apple by extension is targeting the maintenance of the Epic Unreal Engine that is used many third party game makers to allow them to create the visuals behind a lot of really popular games. All these third party developers have nothing to do with this fight. Yet they’ve now been sucked into this fight. Because if Epic Games cannot make updates to the Unreal Engine, third party game makers can’t create or update their games. And that will create the perception that Apple has way too much power. And all this latest move by Apple does is to take the argument that Apple has way too much power, wrap it up in pretty wrapping paper, put a bow on it, and presents it Congress for them to slap Apple with an anti-trust investigation.

I’m not sure if this is what Apple intended. But the die has been cast. And Apple is going to need to think long and hard about whether this is really such a good idea, and if they want to change course to deal with Epic Games so that all these third party game aren’t collateral damage.

Over to you Apple.

3 Responses to “Apple Just Shot Itself In The Foot By Cutting Epic Games Off From Apple’s Developer Tools”

  1. […] is very weird. It’s as if Epic Games is scrambling to stay relevant somehow. Yes Apple has likely gone too far by targeting the Unreal Engine that Epic Games makes. But Epic Games has really tried to push its agenda here in ways that are questionable. And I have […]

  2. […] this fight unable to use the Unreal Engine as it would not be updated. Now I’ve said that this is an unforced error by Apple, and it seems that Microsoft agrees. Microsoft gaming executive Kevin Gammill wrote this [Warning: […]

  3. […] the Unreal Engine won’t be collateral damage in this fight. It also lets Apple off the hook for making a bit of an unforced error on this front. The bad news for Epic is that the judge will not prevent Apple from terminating the Epic Games […]

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