Google Canada Commits $2.7 Million To Online Safety & Digital Skills Training For Indigenous Communities… And Publishes A Report On Their Economic Impact

Today, Google Canada is announcing $2.7 million in grants to empower Canadians to stay safe online and to build more inclusive economic opportunities for Indigenous communities in Canada. Alongside today’s news, research from Public First was released revealing Google’s impact on the Canadian economy.

To help close the significant skills and education gap between Indigenous and non-Indigenous populations in Canada, ComIT will receive a grant of over $1.3 million to continue their work to reskill Indigenous job seekers for new careers in technology. ComIT’s Recoding Futures program was created in 2020 with the support of to provide IT training to Indigenous learners across Canada. The program runs virtually and covers topics like Design Thinking, HTML, CSS, Javascript .NET, Python, React and Node.

Google is also announcing new grants from to support online safety and efforts to combat disinformation among underserved communities. According to research, Canadians under 25 years old spend an average of 7 hours online every day and 42% of Canadians experienced at least one cyber security incident during the pandemic, which has highlighted an increase in cyber threat actors and complexity for Canadians. Actua will receive a grant of over $670K to expand its Engage. Empower. Connect project that empowers youth from vulnerable groups with the skills, awareness and confidence to be cyber smart.

To help improve digital media literacy in Canada, MediaSmarts will receive a grant of over $670K to develop and implement a National Digital Media Literacy Education Training Program focused on supporting underrepresented communities. The program aims to help Canadians employ critical thinking skills when they use, create, and engage with content online.

Independent consultancy, Public First also released new research about Google’s impact on the Canadian economy today. Public First estimates that in 2021, Google Search, Google Play, YouTube, Google Cloud and Google Advertising tools helped provide $37B of economic activity for Canadian businesses, nonprofits, publishers, creators and developers. That’s the equivalent of about 1.5% of Canada’s GDP, more than forestry and aviation combined.

Key report findings:

  • In 2021, Google helped drive over 235M direct connections monthly, including phone calls, requests for directions, messages, bookings and reviews for Canadian businesses.
  • In 2021, more than 1.9 million Canadian businesses and sole traders received phone calls, requests for directions, messages, bookings, reviews and other direct connections to their customers from Google.
  • Public First estimates that in 2021, Google Search and Ads are supporting $1.7 billion in exports for the Canadian economy.

The report also looks at how Google’s products and services have helped Canadians find authoritative information, improve productivity, keep learning and find jobs. Full report can be found here.

Leave a Reply

%d bloggers like this: