The IT Nerd

If Twitter CEO Linda Yaccarino isn’t reconsidering her decision to join Twitter, friends and colleagues are saying that she should be according to this story. Check this out:

X CEO Linda Yaccarino, the longtime NBC advertising executive tapped to bring back revenue and credibility to the company from big advertisers, is facing her own credibility crisis as advertisers halt spending over Elon Musk’s endorsement of antisemitic abuse on the social media platform.

Forbes has confirmed that Yaccarino has been contacted by a groundswell of leading advertising executives who questioned why she is risking her reputation to shield Musk’s behavior—and suggested that she could make a statement about racism and antisemitism by stepping down.

The fact that Yaccarino is still there speaks volumes in my opinion. Especially because of this:

The personal outreach to Yaccarino by leading advertising executives comes as X, previously known as Twitter, struggles to right itself under its mercurial owner and to battle the advertiser-unfriendly content his behavior has emboldened. After nearly a dozen years at NBCUniversal as its top advertising executive, where she also launched a partnership with the Foundation to Combat Antisemitism, Yaccarino was brought in six months ago to ease advertisers’ nerves over the surge in hate speech and other toxic content on Twitter since Musk bought the platform for $44 billion.

So Yaccarino launched a partnership with the Foundation to Combat Antisemitism, which means that she is sensitive to this issue. But she won’t address this issue in any way other than some meaningless words when it comes to Twitter, the company she now is the CEO of. That further validates what I said here:

The fact is that she’s got to know that everything that her buddy Elon is doing is killing Twitter. And she’s letting it happen. Maybe she hasn’t got the will to speak truth to power? Maybe she’s outright complicit in everything that Elon is doing? I don’t know. But I do know this. None of this is a good look for her.

I don’t know if she’s complicit in all of this or she hasn’t got the will to stand up to Elon. But I do know this. Her reputation is in a tailspin right now. And maybe Yaccarino should listen to her friends and colleagues and quit Twitter to save what’s left of her reputation before it’s too late.

This entry was posted on November 20, 2023 at 9:44 am and is filed under Commentary with tags Twitter. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.