The 2024 Q1 Shopping Index by Salesforce analyzes the activity and online shopping statistics of more than 1.5 billion unique global shoppers from more than 67 countries.
On the heels of rising inflation numbers in Canada, the index found that consumers remain cautious and are pulling back on spending. While digital commerce overall grew 2%, Salesforce data shows a decline in per-visit average spend of $2.02 (down from $2.40 in the last quarter), and a drop-in conversion rate to 1.8% (down from 2.3% last quarter).
Here’s the link to the full Q1 Shopping Index along with a blog post with additional insights.
Like this:
Like Loading...
Related
This entry was posted on May 6, 2024 at 12:11 pm and is filed under Commentary with tags Salesforce. You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.
Shoppers remain cautious through Q1 2024: Salesforce
The 2024 Q1 Shopping Index by Salesforce analyzes the activity and online shopping statistics of more than 1.5 billion unique global shoppers from more than 67 countries.
On the heels of rising inflation numbers in Canada, the index found that consumers remain cautious and are pulling back on spending. While digital commerce overall grew 2%, Salesforce data shows a decline in per-visit average spend of $2.02 (down from $2.40 in the last quarter), and a drop-in conversion rate to 1.8% (down from 2.3% last quarter).
Here’s the link to the full Q1 Shopping Index along with a blog post with additional insights.
Share this:
Like this:
Related
This entry was posted on May 6, 2024 at 12:11 pm and is filed under Commentary with tags Salesforce. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.