84% of sales reps are missing quotas: Salesforce

Nobody chooses a career in sales because they love paperwork, however, recent Salesforce research found that Canadian reps spend 70% of their time on administrative tasks vs. only 29% of their time actually selling. Even more discouraging is that  67% of Canadian reps don’t expect to meet their sales quota this year, and 84% missed it last year. 

In industries where the productivity imperative is high. Ensuring reps are freed up to secure leads, deepen customer relationships and help clients with their needs is critical to the individual rep and company success.

The good news is that autonomous AI agents are poised to help solve these issues – and according to Salesforce’s Sales Cloud EVP + GM, Ketan Karkhanis, even “unleash a productivity supercycle” when used to augment human thinking.

This week Salesforce launched two new fully autonomous AI Agents -to help sales teams accelerate growth:  

  • Einstein SDR Agent: autonomously engages with inbound prospects to nurture pipeline 24/7 and unlike regular chatbots that can only answer specific programmed questions, analyzes a prospect’s question to autonomously determine what to do next (i.e. handling objections). 
  • Einstein Coach Agent: coaches sellers by autonomously facilitating role-plays, tailored to each deal, providing personalized and objective feedback afterward.

More details can be found in the newsroom post here.

Leave a Reply

Discover more from The IT Nerd

Subscribe now to keep reading and get access to the full archive.

Continue reading