Salesforce Has News From Dreamforce

As we kick off the first day of Dreamforce, the world’s largest technology event, Salesforce is unveiling big headlines that will be relevant for Canadian business leaders.

At a time where enterprise AI adoption is accelerating, new data from IDC and Salesforce shows that 67% of Canadian and American CEOs believe implementing AI agents is critical to staying competitive. These advances in agentic AI give Canadian leaders a way to outpace competitors and tackle challenges like low productivity and ongoing trade tensions.

News highlights: 

  • Agentforce 360: Salesforce has launched the Agentic Enterprise with an integrated platform that enables businesses to deploy agents that are grounded in governed, trusted data; work across teams and workflows; collaborate with humans and other agents directly in Slack.

Brands Canadians use daily are already seeing major transformation – from Reddit cutting resolution times from 8.9 minutes to 1.4 minutes (84% reduction) to OpenTable resolving 70% of diner and restaurant inquiries autonomously. 

  • OpenAI PartnershipSalesforce is coming to ChatGPT for the first time, starting with Sales and Commerce. Sales reps can ask ChatGPT to share a customer’s sales records and visualizations of their latest earnings reports. With Commerce, vendors can complete purchases, embed product catalogs, and turn natural language inquiries into sales directly within ChatGPT.
  • Anthropic PartnershipClaude will be a foundational model to power AI agents and applications within the Agentforce 360 Platform, ensuring highly regulated industries can use Claude securely. Claude will also run in Slack, with future plans for Salesforce apps to run in Claude.

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