I guess that after kicking AT&T all over the Map with their ads and in court (thus far), Verizon is getting bold. Now they’ve gone to the National Advertising Division of the Council of Better Business Bureaus to get Sprint to drop their “Most Dependable” claim about their network. What do they have as proof? They have a study performed by Nielsen Co. that says that less calls are dropped on Verizon vs. Sprint. The funny thing is that the National Advertising Division of the Council of Better Business Bureaus agreed with Verizon [Warining: PDF]. So now they’re 2 for 2. Sprint is going to appeal this decision, so expect a round two, or more.
So Verizon, you’ve targeted AT&T and Sprint. Who’s next for you?
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This entry was posted on November 24, 2009 at 9:47 pm and is filed under Commentary with tags Sprint, verizon. You can follow any responses to this entry through the RSS 2.0 feed.
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Sprint Gets Hit By Verizon Over “Most Dependable” Claim
I guess that after kicking AT&T all over the Map with their ads and in court (thus far), Verizon is getting bold. Now they’ve gone to the National Advertising Division of the Council of Better Business Bureaus to get Sprint to drop their “Most Dependable” claim about their network. What do they have as proof? They have a study performed by Nielsen Co. that says that less calls are dropped on Verizon vs. Sprint. The funny thing is that the National Advertising Division of the Council of Better Business Bureaus agreed with Verizon [Warining: PDF]. So now they’re 2 for 2. Sprint is going to appeal this decision, so expect a round two, or more.
So Verizon, you’ve targeted AT&T and Sprint. Who’s next for you?
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This entry was posted on November 24, 2009 at 9:47 pm and is filed under Commentary with tags Sprint, verizon. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.