Telus Survey Delves Into Canadian Cellphone Usage As Part Of Cell Phone Courtesy Month

July Cellphone Courtesy Month and Telus back with their #keepitinyourpants campaign kicking off on July 1. Telus did a Google survey to find out about Canadians’ views on cellphone etiquette and got some really interesting results. Here’s some highlights:

  • What’s worse than whipping it out during a eulogy?

o   Put the phone down and pass the popcorn. When asked “when or where is it completely unacceptable for others to use their smartphone”, more people said movie theatre mis-use is a bigger sin than pulling it out at a funeral (11.8 per cent vs.10.4 per cent, respectively).

  • Flashing a smartphone is a tremendous turn-off.

o   More than half (53.9 per cent) of respondents said that if their counterpart whipped it out on a first date, there wouldn’t be a second one, and 16.5 per cent said they would end the date early if their companion couldn’t keep it in their pants.

  • Toying with it can be a slap in the face.

o   What’s more offensive than being told to “shut up”? Nearly half (49.6 per cent) of Canadians said that interrupting a conversation to check their smartphone is worse.

  • Polite? Canadians can be downright rude!

o   Survey participants indicated overwhelmingly that they have used their smartphone to tune someone out, or avoid conversation. It’s true – 75 per cent of people said they purposefully use their smartphone to tune people out and 30 per cent even admitted to doing so TODAY!

  • We grab it more around loved ones.

o   The survey found that we’re twice as likely to whip out our phones around family and friends (82.6 per cent) than we are when at work (40.6 per cent).

  • Who, me? 

o   While 9 in 10 Canadians think others are annoying when they use their smartphone in public, 40 per cent of us don’t believe our own smartphone use bothers others. Which leads us to the next interesting finding…

  • Canadians aren’t sorry!?!

o   In fact, when told by someone else that their smartphone use was inappropriate, 38 per cent of respondents said they didn’t care – only 10 per cent said they regretted their behaviour.

For more insights, check out an overview of the survey results here, and the full data here.

Now Telus is somewhat responsible for this. But they’re also trying to do something about it. For Cellphone Courtesy Month this July, they’re spreading awareness in hopes that they can inspire Canadians to keep it in their pants for a better world. Here’s how they’re doing that:

  • They’re inviting you to come clean and share your cellphone etiquette confessions on Twitter and Instagram using the hashtag #keepitinyourpants and at KeepitinYourPants.ca beginning July 1.
  • Here are a few helpful tips Telus put together to help you to #keepitinyourpants

So, let’s do the world a favour and #keepitinyourpants this July and beyond.

 

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