A Bloomberg article just popped up in front of me with the somewhat stunning news that automaker Ford is providing 3,300 workers with iPhones by the end of the year and then moving an additional 6000 employees to to the iPhone after that:
The second largest U.S. automaker will replace Blackberry Ltd.’s smartphones with iPhones for about 3,300 workers by the end of this year, Sara Tatchio, a Ford spokeswoman, said today in an interview. About 6,000 more employees will receive iPhones over the next two years, replacing flip phones, she said. Ford is hiring a mobile technology analyst whose main focus will be to oversee the “global deployment of corporate iPhones,” the company said in an online job posting.
Flip phones? They’re still using flip phones? In all seriousness here’s what Ford’s spokesperson had to say:
“We are going to get everyone on iPhones,” Tatchio said. “It meets the overall needs of the employees because it is able to serve both our business needs in a secure way and the needs we have in our personal lives with a single device.”
This has got to be a blow to BlackBerry as Ford has got to be a major account for them. Conversely, I suspect that there’s going to be a lot of celebrating at One Infinite Loop tonight.
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This entry was posted on July 29, 2014 at 2:09 pm and is filed under Commentary with tags Apple, BlackBerry. You can follow any responses to this entry through the RSS 2.0 feed.
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Ford To Dump BlackBerry For iOS
A Bloomberg article just popped up in front of me with the somewhat stunning news that automaker Ford is providing 3,300 workers with iPhones by the end of the year and then moving an additional 6000 employees to to the iPhone after that:
The second largest U.S. automaker will replace Blackberry Ltd.’s smartphones with iPhones for about 3,300 workers by the end of this year, Sara Tatchio, a Ford spokeswoman, said today in an interview. About 6,000 more employees will receive iPhones over the next two years, replacing flip phones, she said. Ford is hiring a mobile technology analyst whose main focus will be to oversee the “global deployment of corporate iPhones,” the company said in an online job posting.
Flip phones? They’re still using flip phones? In all seriousness here’s what Ford’s spokesperson had to say:
“We are going to get everyone on iPhones,” Tatchio said. “It meets the overall needs of the employees because it is able to serve both our business needs in a secure way and the needs we have in our personal lives with a single device.”
This has got to be a blow to BlackBerry as Ford has got to be a major account for them. Conversely, I suspect that there’s going to be a lot of celebrating at One Infinite Loop tonight.
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This entry was posted on July 29, 2014 at 2:09 pm and is filed under Commentary with tags Apple, BlackBerry. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.