Apple Responds To Reports That Feds Are Looking Into “Batterygate”

Yesterday I reported that the SEC and the DOJ are looking into the reports that Apple deliberately slowed down iPhones with old and worn batteries to avoid unexpected shutdowns without telling consumers. Axios has posted a story where Apple has confirmed that it has been contacted by more than one US government agency….. But strangely did not say which agencies:

As we told our customers in December, we have never — and would never — do anything to intentionally shorten the life of any Apple product, or degrade the user experience to drive customer upgrades. Our goal has always been to create products that our customers love. Making iPhones last as long as possible is an important part of that.

We have received questions from some government agencies and we are responding to them.

So based on that response, they’re clearly sticking to the script as well as downplaying this news. Good luck with that Apple because the DOJ and the SEC can and will make life miserable for you if they so choose. And given that this is a hyper political environment at the moment, my guess is that they will choose to do so. Thus Apple may want to come up with a new strategy because I don’t think this one will work in the long term.

 

 

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