Archive for Digital Main Street

Digital Main Street ShopHERE Helps more than 25,000 Canadian SMBs transition to online during pandemic

Posted in Commentary with tags on June 24, 2021 by itnerd

Through ShopHERE powered by Google, Digital Main Street has been supporting more than 25,000 SMBs during the pandemic, providing them with critical digital tools and skills needed to stay afloat and reach customers online while their bricks and mortar business was closed.

ShopHERE made a difference for businesses disproportionately impacted by the pandemic with 64% of participants identifying as women and 33% identifying as BIPOC. Along with SMB support, ShopHERE has also created new employment opportunities for 780 university and college students to help develop a new workforce of young Canadians with expertise in web development, ecommerce and digital marketing.

Check out this blog post link for more information about ShopHERE, along with some additional details below on how ShopHERE is supporting Canadian SMBs and students.

How Digital Main Street’s ShopHERE program impacted small businesses:

  • 70% of businesses that participated in ShopHERE agree their business is doing better because they participated in the program
  • 46% of businesses that participated in ShopHERE agree they would not have been able to sell online without the program
  • 68% of businesses that participated in ShopHERE say the program was important to surviving the pandemic

How Digital Main Street’s ShopHERE program impacted Canadian students:

  • 96% of students that participated in ShopHERE agree the program gave them skills and experience that better prepared them for future employment opportunities
  • 66% of ShopHERE student alumni were able to secure employment after participating in the program

You can find some other examples at this blog post link