Archive for Gainsight

Gainsight Announces Gainsight PX

Posted in Commentary with tags on February 4, 2019 by itnerd

Today, Gainsight, the leading provider of customer growth solutions, announced the launch of Gainsight PX, an easy, powerful, and complete Product Experience Platform. Built on the foundation of the company’s recent acquisition of Aptrinsic, Gainsight PX addresses the common challenges product leaders face by helping them make data-driven decisions, engage users directly within the product, and demonstrate the business impact of their investments.

The Role of Product in the Subscription Era

In the subscription economy where customers have more choice than ever before, digital products must consistently deliver value in order to retain customers. As a result, product teams play an elevated role in delivering exceptional product experiences, and ultimately, business outcomes.

Building a Winning Product

In a world where competition is fierce and companies have finite engineering resources, product leaders are under increasing pressure to make smart, data-driven decisions. According to McKinsey, “Over the next three to five years, we see the product-management role continuing to evolve toward a deeper focus on data (without losing empathy for users) and a greater influence on non-product decisions.” The increasing significance of analytics, along with the connected nature of SaaS solutions today provides a new, powerful channel for companies to engage directly with customers.

Gainsight PX is a complete Product Experience Platform that enables product teams to: 

  • Make Data-Driven Product Decisions: Leverage rich product analytics and relevant user feedback to understand what product features your users value most and which areas of the product are ripe for enhancements—all without coding.
  • Accelerate Onboarding and Adoption: Create memorable product experiences that efficiently scale onboarding and drive feature adoption through in-app guides, dialogues, and email. Deliver real-time engagements personalized based on user behaviors and segments.
  • Demonstrate the Business Impact of Product Investments: Prove the value of your efforts by demonstrating to your executive team the return on your product investments based on revenue, retention, customer lifetime value, and other key performance indicators.

Powerful Alone, Even Better Together

Both product and customer success teams share responsibility for driving subscription business growth. While product teams are focused on building products customers love, customer success teams ensure that the products are delivering the business outcomes customers’ desire. As a result, the need for cross-department collaboration between customer success and product has become more critical than ever before. When Gainsight PX is used in conjunction with the Gainsight customer success platform, it ensures both teams are working together toward the mission of driving subscription growth.

Click here to learn more about Gainsight PX and here to request a demo.

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Gainsight Announces The Largest Industry Gathering In Customer Success at Pulse 2018

Posted in Commentary with tags on March 26, 2018 by itnerd
Gainsight, the Customer Success company, today announced its sixth annual Customer Success industry conference, Pulse 2018, is expecting more than 5000 executives and Customer Success professionals to convene at the San Mateo County Events Center in San Mateo, CA. on April 10-11, 2018. Pulse is the annual destination for Customer Success professionals from all industries to share best practices, learn about new industry developments, network with peers, and celebrate being pioneers of the emerging profession.
 
The two-day event aims to help executives and professionals in post-sales and customer-facing roles manage effective Customer Success programs and grow into successful recurring revenue businesses. The conference includes educational sessions on industry best practices, exciting special events and compelling keynotes from leading companies such as Box, Microsoft, Okta, ServiceNow, VMware and others. Gainsight has partnered with over 30 companies to produce the conference, including N3, ServiceRocket, Accenture, Deloitte and others.
 
Confirmed to keynote Pulse 2018 this year is Beth Comstock, former Vice Chair at GE and one of the most prolific change agents in modern business, as well as Geoffrey Moore, business luminary and author of books such as Crossing the Chasm and Zone to Win: Organizing to Compete in an Age of Disruption. In addition to the conference, Gainsight is also offering Pulse Academy Live, the premier Customer Success education event, on April 9th for Customer Success professionals of any level. The day-long event will include a keynote, workshop, breakouts, and opportunities to connect with peers and ultimately accelerate the careers of Customer Success professionals.
 
Registration and ticket information is available at www.gainsight.com/pulse.

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