Archive for January 18, 2025

TikTok Will Go Dark On Sunday… An Interesting Pressure Tactic

Posted in Commentary with tags on January 18, 2025 by itnerd

So the question has been asked about what TikTok will do now that the US Supreme Court decided not to save them yesterday. We have are answer:

TikTok said the app will have to “go dark” in the United States on Sunday barring a last-minute intervention from the Biden administration to halt enforcement of a federal ban. 

The company said in a statement late Friday that President Joe Biden’s White House and the Justice Department had not provided enough “clarity and assurance” to guarantee the platform could continue operating once the law to force its sale takes effect.

That was followed by this posted to Twitter:

So why would TikTok take this approach? Well, they are clearly not going to sell to a US entity. So that means that they are using going dark to upset enough people that it will put pressure on US politicians to reverse this. I honestly don’t know if that will work because America just came out of an election cycle, so there may be no appetite to reverse this. Though there is a bill on the table to extend the amount of time that TikTok has to sell itself to a US entity. So who knows? All I know is that things are about to get really interesting on Sunday.