Archive for Now Book It

Now Book It Expands Global Reach to Power Bookings for Restaurants in Canada

Posted in Commentary with tags on February 17, 2025 by itnerd

Australia and New Zealand’s top rated hospitality reservation solution, Now Book It, together with Canadian parent company, Montreal-based Valsoft Corporation, are thrilled to announce Now Book It’s official launch in Canada today. This milestone reflects their shared commitment to be the global leader in trusted hospitality solutions, empowering venues all over the world to increase operational efficiency and boost profitability.

The Demand for Better Booking Solutions

As consumer preferences shift toward convenience and excellent guest experiences, seamless reservation solutions have become an essential tool for the modern restaurant industry.

With more than 100,000 foodservice locations across Canada generating $112 billion in annual sales, Canadians make 23 million visits to restaurants every day (Source: Restaurants Canada). This crystallizes the clear demand for reservation solutions that can support customers not only to optimize operations but to scale their venues sustainably.

The increasing need to manage high booking volumes as well as adapt with additional revenue streams such as gift cards, events and experiences is a hallmark of a growing restaurant business such as those in Montreal.

Serving Up Industry Experience & Innovation 

Founded and run by a team with years of experience in hospitality, Now Book It is focused on its mission to help customers control, grow and manage their business profitably. The company builds its suite of solutions based on pain points that restaurants owners, managers and staff face, resulting in features that teams truly need and use on a daily basis.

The software is anchored by its leading online restaurant reservation system, replete with bookings, table management, floor plans, waitlisting, and gift card features. It also comes packed with powerful integrations for events, marketing and payments, allowing restaurants to manage everything they need in one place.

In its most recent innovation, the company introduced its first to market, proprietary AI phone agent. Sadie™ works 24/7, assuming the vital role of a staff member who handles every restaurant call. Even better, the AI assistant works exclusively with Now Book It’s reservation system to automatically integrate phone bookings to the diary, helping businesses save time and focus on delivering better guest experiences.

Empowering Restaurants with Customer Data

A key value that Now Book It brings to the booking system landscape in Canada is its integral commitment to keep guest database with restaurants. This unique proposition allows businesses to gain a competitive edge as any value they generate with diner data belongs exclusively to them.

By always putting the needs of customers first, Now Book It will continue innovating on its restaurant tech ecosystem to provide world class solutions that can take hospitality businesses in Canada to the next level.