Sage’s annual survey of 12,000 small and medium-sized business (SMBs) leaders globally – ‘Small Business, Big Opportunity’ – finds that business confidence among SMBs has reached new highs, with 86% expressing optimism about their success, up from 80% in 2023.
This surge in confidence is attributed to improved operational efficiency, increased consumer spending, adoption of new technology, and enhanced cash flow, with nearly all SMBs (95%) recognizing their essential role in driving growth within their national economies.
The data shows that Canadian SMBs are outpacing the global average in key areas, like digital investment (94% prioritize it versus the global average of 87%) and anticipated revenue growth (81% in Canada versus 70% globally). Canada’s leadership in digital adoption and growth among SMBs could be attributed to several factors: government support through digital adoption programs and the nation economies’ stability and resilience, allowing businesses to invest in growth and technology.
Key Canada Findings:
- Confidence & Revenue Growth: Canadian SMBs reported impressive revenue gains, with 58% seeing growth over the past year, surpassing the global average of 45%. Looking ahead, 81% of Canadian SMBs expect further revenue increases, reflecting a higher optimism than their global peers (70%).
- Focus on Digital Transformation: A remarkable 94% of Canadian SMBs indicated that digital technologies are integral to their revenue strategies, compared to 87% globally. Driven by this priority, 76% of Canadian SMBs plan to increase their investment in technology over the next year, with a particular emphasis on artificial intelligence (AI) as a catalyst for future growth.
- Efficiency and Innovation: By embracing digital tools, 78% of Canadian SMBs report they can focus more on higher-value tasks, significantly exceeding the global average (71%). This shift underscores a commitment to operational efficiency and workforce productivity, as 60% credit improved efficiency for their business confidence.
While Canadian SMBs have shown remarkable resilience, they continue to face challenges, particularly in managing rising costs and cash flow concerns. More than 60% of businesses report increased operating costs, and 53% anticipate further cost pressures in the coming year. As they navigate these challenges, SMBs express a need for supportive policies that can alleviate financial burdens and sustain their digital progress.
As SMBs in Canada prepare for growth in the year ahead, digital investment will be a clear focus to drive productivity and time savings. Sage will continue to amplify their voices and work closely with partners and policymakers to foster an environment that supports their growth. This report is part of Sage’s ongoing commitment to championing the needs and priorities of SMBs and supporting their journey toward sustainable, technology-driven growth.
As Canadian SMBs set their sights on growth, optimism and investment are on the rise, with a clear focus on technology as a driver of productivity and time savings. However, many SMBs also recognize the need for greater support to fully capitalize on these benefits.
For more information on Sage’s “Small Business, Big Opportunity” 2024 report and to access the full findings, visit Sage’s digital newsroom.

New Research Warns of Continuous Use of Sextortion Tactics Targeting Victims
Posted in Commentary with tags Secureworks on November 27, 2024 by itnerdSecureworks has just shared information on a scam that is targeting people in the guise of Sextortion. The scam suggests victims have been caught on video and demands payment in bitcoin to have the video deleted. In reality, the alleged videos do not exist, and it is an attempt to leverage the fear of a real Sextortion scam.
Though Sextortion is not a new tactic, Secureworks Counter Threat Unit (CTU) researchers have tracked the scams since at least 2018, and observed that very little has changed in these attacks, suggesting that the tactics continue to be successful.
Commenting on the findings, Rafe Pilling, Director of Threat Intelligence, Secureworks Counter Threat Unit says:
“Cyber criminals are opportunistic, always looking for a way to make money fast at the expense of others. Sextortion is a horrendous crime, and one that the public is increasingly aware of. So, while this scam is awful in its methods, it is not surprising to see it being deployed. One of the key triggers of any scam is fear, creating concern and an instant feeling of urgency that is designed to panic people into making fast decisions that can be very costly. It’s important that people are aware of these scams so that they can avoid falling victim.”
The full blog is available here: https://www.secureworks.com/blog/phorpiex-continues-to-deliver-sextortion-spam
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