It must be a black day at Microsoft today as it’s come to light that they are in discussions with Sony to get Blu-Ray drives onto the Xbox 360. Given that the Playstation 3 is made by Sony and comes with a Blu-Ray drive, it’s an odd combination to say the least. But it makes sense for both sides. Why? Consider the following:
- Having a Blu-Ray drive would make the Xbox 360 more competitive against the Playstation 3 and help overall Xbox 360 sales (not to mention they could spin that whole HD-DVD mess by saying “See, that’s why we made it external. We give the consumer a choice unlike the Playstation 3 which gives you Blu-Ray only. Imagine what would happen if that standard lost.”). Point to Microsoft.
- Sony makes money from selling the hardware and adds to the installed base of Blu-Ray (not to mention licensing fees as well). Point to Sony.
You can bet that Microsoft will offer this as yet another external add-on (just like their ill-fated HD DVD drive) and price it aggressively. Expect it to happen quickly as Microsoft would like you to forget that it was in the HD-DVD camp as quickly as possible.
BD-LIVE Coming This Month To The PS3…. Sucks To Be An Xbox Owner
Posted in Commentary with tags Blu-Ray, Playstation, Sony on March 20, 2008 by itnerdAccording to this press release from Sony, Playstation 3 owners are getting a update later this month that will install Blu-Ray Disc Profile 2.0 (A.K.A. BD-LIVE) support on their consoles. Why do you care? Let’s have Scott Steinberg of Sony tell you why you should care:
“With Blu-ray established as the high-definition optical disc standard, more consumers are ready to jump in and take advantage of everything the format offers. Whether you want to download movie extras, send ringtones to your phone, or play interactive games, BD-LIVE will offer exciting new ways to enjoy a Blu-ray movie. With these regular firmware updates and future-proofed technology, SCEA is making the 10-year lifecycle of PS3 possible.”
This is a big deal as not many stand alone Blu-Ray players have this support, nor are they upgradable. That make the Playstation 3 the best console for all your multi-media needs, and it makes it a lot more appealing than the Xbox 360. If I were Ballmer, I’d restart those talks to get Blu-Ray onto the Xbox or they can find themselves on the bottom of the food chain very quickly.
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