The IT Nerd

In December, Linio became the first retailer in Latin America to implement the pilot for WhatsApp Enterprise to offer a messaging service to follow up on your orders in real time. From now on, with any purchase made in Linio in all of the 8 countries that Linio are in, will receive via WhatsApp, a message with the status of their order. The message includes their order confirmation and link for tracking the order and delivery date.

The pilot test started earlier in November when Linio was registered as a Verified Account for WhatsApp Business. In this stage of testing, users will only receive notifications for their orders, but communication between the user and Linio to clarify their doubts, will be available shortly.

For user safety and security, just click at the contact name in the top of the conversation, to see a green badge with “Verified” next to it. This confirms that you are speaking with our company.

The collaboration of these two companies generates a big difference in the market, helping to improve relations with the consumers, innovating in the optimization of the service, offering the best technology, and achieving the best shopping experience for all the users that use Linio platform.

Rocket Internet venture and largest online retailer for Latin America, Linio, has conducted a study on the price of an iPhone compared to the minimum salary in 15 countries in the Americas. Observing that the price for the same tech items varied significantly from country to country, and often grossly out of proportion with wages, Linio undertook the research to understand and promote transparency around global access to technology. They present their findings in the 2017 Tech Price Index.

In the case of the iPhone, Linio looked at various iPhone 6 models without the cost of phone service in all online providers for the country, as well as at least four biggest retailers in the country’s five largest cities. The same process was followed for all items in the original Price Index study.

The research took into account a federal minimum wage when available. In the case of Canada, which offers statewide but not federal minimums, the lowest of the state’s minimum wages was used for calculations. Hourly wages were calculated based on an eight-hour work day and forty-hour work week in the free-trade zone. When differences applied, minimum wages were taken for that of an unskilled worker without extra allowances.

By number weeks, the countries in which workers need the most paid hours to earn the cost an iPhone rank as follows on the table below. In Canada, the minimum-wage workforce would need just over a third of a week, whereas Venezuelan employees need over 20 weeks. All prices are in USD.

NB: Venezuelan technology tops list as least accessible due to inflation issues within the country.

For the full results of the ranking with the interactive table of findings, visit here.