The research speaks for itself – animals have a profound impact on Canadians’ wellbeing. From this study that shows watching images and videos of animals for just 30 minutes positively affects blood pressure, heart rate, and anxiety, or this study that shows those who engaged in a 10-minute interaction with a live animal reported higher levels of contentment, it’s clear we look to critters for comfort and joy.
TELUS has launched the Critter Comforts video playlist on YouTube and Optik TV, providing Canadians with a healthy dose of relaxation and delight watching their favourite TELUS critters. Watching the playlist won’t just help viewers feel good, it will also do good for animals and the charities that support them: for every view of the Critter Comforts playlist on YouTube, TELUS will give $1, up to $100,000, through the TELUS Friendly Future Foundation, to charities that support service animals, wildlife rehabilitation and animal therapy across the country.
Similar to the fireplace channel or calming musical playlists, the TELUS Critter Comforts playlist is designed to boost Canadians’ well-being with a warm combination of calm and joy in a convenient, digital way, featuring TELUS’ iconic critters who Canadians have come to know and love.
To further examine the human-animal bond, and just how much critters mean to us – whether in our homes, on our screens, or in our natural environments – TELUS conducted an online survey (between January 20-27, 2023) surveying a nationally representative random sample of 2,114 Canadians adults.
Below are the top survey findings.
Canadians feel that simply watching animal content online has a positive affect on their mood:
- 63% of Canadians said that videos like TELUS’s Critter Comforts Playlist content improved their mood and made them feel happy (58%), relaxed (48%), and joyful (41%).
- Those who consume animal content online are more likely to feel happiness (80%).
- Top Animal Video Content for Canadians are baby animal videos or photos (52%), pet rescues (51%), or touching and wholesome animal stories (50%).
- And some believe their pets enjoy entertainment too! 56% of Canadians leave the TV or other entertainment on for their pet when they go out so they don’t feel alone.
In general, Canadians feel pets are good for their wellbeing:
- 6-in-10 Canadian households (59%) currently have a pet.
- Two-thirds of Canadians have a dog, and half of Canadians are cat owners. Other pets include fish, birds, reptiles, farm animals, and squirrels.
- Even non-pet owners agree that having a pet, or interacting with any animal has a positive impact on health and overall wellbeing (83%) with seven-in-ten Canadians noting they spend time in nature to support their mental health (69%).
- 70% of Canadian pet owners were motivated to get a pet to help with their anxiety and/or depression, to battle their loneliness, or to reduce their stress levels.
- 94% of Canadian pet owners agree that pet ownership has positively impacted their life, and nearly all pet owners agree that animals have a positive impact on all people’s health and wellbeing.
- 78% of parents said they were motivated to bring a pet home to their children to help with their children’s loneliness, to help with their anxiety, or to help boost their children’s self-esteem and confidence.
How regional locations stack-up on all-things-critters:
- 63% of Canadians said that videos like TELUS’s critter content improved their mood and made them feel happy (58%), relaxed (48%), and joyful (41%).
- Quebecers reported to feel happy the least (48%), while Atlantic Canadians felt happy the most (68%).
- Those living in the Atlantic provinces (63%) and the Prairies (63%) currently have a pet – higher than the national average (59%).
- 62% of Atlantic Canadians leave the TV or other entertainment on for their pet when they go out.
- Atlantic Canadians like to watch TV with their pets (77%).
- Atlantic Canadians are most likely to look to their pets for comfort on emotionally challenging days (77% compared to national average of 66%), with Quebecers least likely to seek solace from their pets (60%).
- 70% of Canadian pet owners were motivated to get a pet to help with their anxiety and/or depression, to battle their loneliness, or to reduce their stress levels.
- Higher in Atlantic – To help with my anxiety and/or depression (27%).
- Higher in Quebec – Battling loneliness (23%).
- Higher in Ontario – To reduce stress levels (35%).
- British Columbians were more likely to both celebrate their pets ‘gotcha day’ and to take their pet on a play-date to meet other pets, versus any other province (63% and 51% respectively, compared to national averages of 55% and 40% respectively).
Samsung adds zero-click attack protection to Galaxy S23
Posted in Commentary with tags Samsung on February 21, 2023 by itnerdSamsung announced on Friday it has developed a new security system to protect Galaxy S23 owners from image-based, zero-click exploits using a new virtual quarantine feature called Message Guard. These images require no interaction from the user to compromise the device.
Message Guard works by automatically placing any image file your phone receives into a virtual quarantine, otherwise known as a “sandbox” and “automatically neutralizes any potential threat hiding in image files before they have a chance to do you any harm,” explains Samsung.
Eventually, this protection will become a standard feature across the entire range of Samsung’s Galaxy devices.
David Maynor, Senior Director of Threat Intelligence, Cybrary had this to say:
“I am a fan of the forward-thinking Samsung does in their products, like DeX. DeX turns your phone into a desktop computing environment just by plugging in a monitor and keyboard. This means that Samsung’s mobile devices could face not just mobile attacks but the same attacks as any laptop/desktop user depending on installed software.
“Samsung already has Knox on mobile devices. Knox creates separate workspaces for a users personal data and a different one for work data. Message guard works in concert with Knox by attempting to detect attacks in each workspace by attackers looking to exploit zero-click exploits like those used by the NSO Group’s CNE software Pegasus.
“I use a Samsung Galaxy Fold 4 as both a personal and work phone and can’t wait for Message Guard to come to my platform.”
I have to admit that this is a cool feature that I hope not only appears in other Android phones, but makes its way over to iOS as zero click threats are the “holy grail” of threats as they don’t require any user interaction to execute. And the sooner that day comes, the better off we all will be.
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