First, let me define what “trolling” is in the context of Twitter. From Wikipedia:
In Internet slang, a troll (/ˈtroʊl/, /ˈtrɒl/) is a person who sows discord on the Internet by starting arguments or upsetting people, by posting inflammatory, extraneous, or off-topic messages in an online community (such as a newsgroup, forum, chat room, or blog) with the intent of provoking readers into an emotional response or of otherwise disrupting normal, on-topic discussion, often for the troll’s amusement.
Now, something that I have been tracking for the last little while is a trolling battle between Canadian cellular carriers Public Mobile and Freedom Mobile on Twitter. Here’s a couple of examples from today that I have captured:
As you can see, Freedom Mobile is at present taking shots at Public Mobile when the latter Tweets something. But last week, things were much different. Here’s an example:
As you can see in this one, Freedom Mobile is being trolled by Public Mobile. It clearly annoyed the former enough for them to try and bring Public Mobile’s corporate parent Telus into the discussion. Though clearly that didn’t seem to calm things down. In case you’re wondering what they are talking about, Freedom Mobile recently had issues with US roaming that Public Mobile was all too happy to point out.
I question the wisdom of these two parties getting into a trolling battle as both parties might come off looking
like they have a couple of teenagers living in mommy’s basement running their respective Twitter accounts not very professional in the process. While this is fun to watch, Public Mobile and Freedom Mobile may wish to simply cut it out and get back to running their respective operations. After all, I don’t choose my cell phone carrier based on their ability to troll their competition. I choose my cell phone carrier based on coverage, pricing, and customer service. On those fronts, I am not sure that any of that comes across in this exchange of insults and barbs on Twitter.