Salesforce today announced that it is a Net Zero company across its full value chain and has achieved 100% renewable energy for its operations. Salesforce developed emissions reductions strategies across Scope 1, 2 and 3 in four key categories—work from anywhere, infrastructure, business travel, and supply chain.
Salesforce is also unveiling Sustainability Cloud 2.0 to accelerate customers’ path to Net Zero,
empowering organizations to track and reduce their carbon emissions and become a sustainable business. New innovations include Slack-First Sustainability for better collaboration with suppliers, a carbon-offset ecosystem, and industry specific climate action plans.
Together, we can sequester 100 gigatons of carbon by restoring, conserving or growing 1 trillion trees; energize an ecopreneur revolution to develop innovative climate solutions; and accelerate the Fortune 1000 to reach Net Zero.”
Sustainability is essential to becoming a trusted enterprise. Customers want to do business with companies that are fully committed to climate action. In fact, 58% of people are willing to spend more with businesses that fight climate change.
Salesforce Expands Net Zero to its Entire Value Chain (Scope 1, 2 and 3)
Salesforce is continuing to drive towards a 1.5°C future by focusing on six sustainability priorities: emissions reduction, carbon removal, trillion trees & ecosystem restoration, education & mobilization, innovation, and regulation & policy.
Today, the company is releasing its Climate Action Plan to offer a blueprint for others to accelerate their journey to Net Zero.
Salesforce achieved Net Zero emissions by:
- Committing publicly to the shared, global goal of achieving a just and equitable transition to Net Zero, in line with a 1.5°C future.
- Prioritizing reducing emissions as quickly as possible and aligning its own full value chain emissions (Scope 1, 2, and 3) to the global trajectory of ~50% emissions reductions by 2030, and near-zero emissions 2040. With Sustainability Cloud, Salesforce identified the most impactful opportunities to lower its carbon footprint.
- Compensating for any remaining emissions by purchasing renewable energy and carbon credits of high credibility, impact, and co-benefits. In the long-term using removal credits only and in the near term using a combination of avoidance and removal credits.
In 2021, Salesforce achieved 100% renewable energy, purchasing enough renewable energy to match all electricity it uses globally. Since first committing to this goal in 2013, Salesforce has been working to accelerate the global transition to clean and renewable sources of electricity with the aim for a future where renewable energy is powering the world around the clock.
To address climate change, businesses need to decrease emissions and increase carbon removals from the atmosphere. Salesforce is focused on deploying natural carbon removal tools, including trees and oceans, while scaling technology-based carbon removal solutions. From ecopreneurs to enterprises—innovation is needed to expedite the path to decarbonization.
Sustainability Cloud 2.0 Accelerates Companies to Net Zero, Faster
More than 70% of people believe emissions reduction should factor into business operations, yet tracking a company’s full value chain emissions is complex and time consuming. With Sustainability Cloud, Salesforce was able to reduce its carbon accounting process from more than six months to just six weeks.
Sustainability Cloud is designed to help customers track and reduce their emissions and take action through a full view of their environmental footprint with investor-grade data for customizable ESG reporting. This data is essential for third-party audits, financial filings, corporate reputation, and building trust with all stakeholders. Customers including Clif Bar, Crowley Maritime, ISDI, MillerKnoll, Uhuru Corp, and Xero are already using Sustainability Cloud to track their carbon emissions and take action.
Today, Salesforce is introducing Sustainability Cloud 2.0 to help businesses accelerate to Net Zero by making progress on the six sustainability priorities and turn commitments into action. In the next generation of Sustainability Cloud, companies will see the following:
- Suppliers are a significant part of the carbon reduction equation. Companies will get investor-grade scope 3 reporting with Slack-First Sustainability, allowing them to effortlessly connect and securely collaborate at scale with suppliers around sciencebased emission reduction targets through Slack Connect.
- Every industry has unique needs. Businesses will be able to visualize their fastest path to Net Zero with Climate Action Planning, which includes forecasting, scenario planning and built-in decarbonization plans.
- Climate action needs everyone to mobilize and collaborate. Salesforce is investing in building an Open Exchange Ecosystem, in which customers will be able to purchase and manage high-quality carbon credits from ecopreneurs, advocate for science-based climate policies, and democratize sustainability by educating teams.
Nature-Based Solutions Are Critical to Addressing the Climate Crisis
At Salesforce, the environment is a key stakeholder, and we know trees are one of the most effective solutions we have to pull carbon out of the atmosphere. That’s why Salesforce is a founding partner of1t.org, a movement to conserve, restore and grow 1 trillion trees by 2030.
Through Dreamforce Gives, Salesforce is donating $1M to American Forests and One Tree Planted to advance tree equity and urban canopy in lower income communities and neighborhoods and to reforest disaster-affected areas.
- Dreamforce Gives: American Forests will focus its efforts in Dallas, Phoenix and Rhode Island — areas that are grappling with extreme heat and have been identified by
American Forests’ Tree Equity Score as having high disparities in tree canopy — and plant more than 1,700 trees in underserved communities across these areas. One Tree Planted will plant trees globally to support urban reforestation and tree equity in lower income communities and neighborhoods.
- Global Citizen: As part of the company’s commitment to the planet, Salesforce is partnering with leaders and activists for Global Citizen, a movement to mobilize millions of people around the world to defend the planet and defeat poverty. Inspired by the actions of global citizens and as part of Global Citizen Live event, taking place on September 25th, and in partnership with 1T.org, Salesforce will fund the restoration, conservation, and growth of an additional 30 million trees by this year driving forward its overall goal of 100M trees by the end of the decade.
- Trees for Jane: Salesforce is also a proud supporter of Trees for Jane, a new campaign to protect and restore the world’s trees and forests, inspired by Dr. Jane Goodall. Trees for Jane aims to stop deforestation while also empowering individuals to plant and care for their own tree or trees in their backyards, rooftops, or with local community groups.
The protection of our planet requires everyone — governments, investors, businesses, individuals — working together, today, to take climate action.
More Information:
Facebook Is Using Its Newsfeed To Make Itself Look Better…. This Is The Best Reason To #DeleteFacebook Ever
Posted in Commentary with tags Facebook on September 21, 2021 by itnerdFrom the “this is really low, even for Facebook” department comes this New York Times story that Facebook is using its own newsfeed to push positive stories about the company. Check this out:
The effort, which was hatched at an internal meeting in January, had a specific purpose: to use Facebook’s News Feed, the site’s most important digital real estate, to show people positive stories about the social network.
The idea was that pushing pro-Facebook news items — some of them written by the company — would improve its image in the eyes of its users, three people with knowledge of the effort said. But the move was sensitive because Facebook had not previously positioned the News Feed as a place where it burnished its own reputation. Several executives at the meeting were shocked by the proposal, one attendee said.
Project Amplify punctuated a series of decisions that Facebook has made this year to aggressively reshape its image. Since that January meeting, the company has begun a multipronged effort to change its narrative by distancing Mr. Zuckerberg from scandals, reducing outsiders’ access to internal data, burying a potentially negative report about its content and increasing its own advertising to showcase its brand.
That’s really bad. Clearly Facebook isn’t even pretending to give a damn anymore. It’s clearly all about the profits no matter what the cost. Despite the fact that racism, anti-vaccine info and other sorts of bad things are running rampant on Facebook.
Here’s what Facebook had to say about this when asked about it by the New York Times:
Joe Osborne, a Facebook spokesman, denied that the company had changed its approach.
“People deserve to know the steps we’re taking to address the different issues facing our company — and we’re going to share those steps widely,” he said in a statement.
This isn’t the way to go about doing this. If you combine this with this other story that I wrote earlier today, Facebook has really sunk to a new low. Even by their standards. Thus the option to #DeleteFacebook looks like the best option as I cannot see Facebook changing their ways.
Leave a comment »